Which Industry Categories Air the Best TV Ads?

March 18, 2014

AceMetrix-TV-Ad-Effectiveness-by-Category-in-2013-Mar2014

Source: Ace Metrix

Notes: Casual dining tops the list this year, taking the top spot from Appliances.

About the Data: Ads are scored on attributes such as Persuasion, Relevance, Information, Attention, Change, Desire and Watchability.

Related: 2013’s Most Effective TV Advertisers

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