Note: To be considered, e-commerce sites must have had a minimum of 500K unique visitors during the month. Conversion-rate data is based on visitor conversion rates, not session conversion rates: i.e., No. of unique customers/No. of unique visitors.
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Being able to prove marketing performance and impact is critical, yet only about 1 in 7 (15% of) B2B marketing...
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In 2020, B2B marketers who had once relied on face-to-face events had to look elsewhere to build pipeline — and for 8...
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