Online Video Ad Views, Dec. 2011 – Feb. 2014

April 11, 2014

This article is included in these additional categories:

Digital | Video


    Source: comScore

      Notes: Despite online video ad views (desktop/notebook only) falling during the first couple of months of the year, the February total (24.6 billion) remains significantly above the year-earlier period (9.9 billion). Meanwhile, online video ads reached 51.6% of the online population, the lowest monthly total since February 2013. AOL continued to lead in the number of ads served (3.2 billion), narrowly ahead of Google Sites (3 billion). And while Google had the largest content video audience (152.8 million), the number of videos viewed on Facebook continued to climb, reaching 6.8 billion in February.

        Related: Which Online Video Content Genres Account for the Most Ad Views?

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