Content & Lead Gen Programs

Do you worry that after investing valuable time and resources into your content… distribution is given short thrift?

  • More than 7 in 10 marketers believe that the majority of their content goes to waste.
    (Source: BrightEdge)

We’ll put your research content center stage in front of tens of thousands of senior marketers and supply-siders who are hungry for data and insights.

We only accept high quality content that is contextually relevant to our site, is data-driven, and will be of value to our readers.

Content marketers are struggling with the effectiveness of their programs. While content marketing most often has lead gen as its goal, identifying new lead sources is also a top challenge that marketers are facing with current demand generation campaigns.

  • 85% of content marketers agree that paid tactics are more effective than organic efforts for distributing content. (Source: Clutch)

With our dedicated email program you can rest assured that your content will reach a committed audience of senior executives and generate high-quality leads.

In our partners’ own words (sources available upon request):

  • “Partnering with MarketingCharts has helped us introduce our content to an entirely new audience not previously known to us. Working closely with the MarketingCharts team on our email sends we have enjoyed high click through rates and an influx of new, quality leads.”
  • “Working with MarketingCharts was a great experience! They took the time to understand our business and what our goals were before launch of the project. We’ve seen results in terms of expanding our reach and garnering quality net new leads in our work with MarketingCharts.”
  • “MarketingCharts has helped us reach a highly sophisticated audience that’s focused on data, results, and transparency. Adding MarketingCharts to our mix of publications brings in an additional class of experienced leads for us to market towards.”

When you use MarketingCharts for lead generation purposes you will have a dedicated staff member work with you throughout your campaign, from planning through reporting. We pride ourselves on your satisfaction and will ensure that it’s a pleasant and rewarding experience.

We offer 3 main programs:

– Dedicated emails to our list designed to boost your audience and generate leads

– Sponsored listings in our editorial feed to ensure perpetual discovery on our site

– Sponsored reports for dual branding and lead generation (more information here).

    Contact us today to discuss your custom lead gen program!

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