Government & Politics Charts

Satisfaction High with Streaming Media Services, Lower with ISPs

Satisfaction High with Streaming Media Services, Lower with ISPs

A good customer experience is likely to lead to customer loyalty, trust and advocacy, and some sectors are doing better than others at creating a satisfying experience. A recent report [download page] from Qualtrics’ XM Institute shows which global sectors are getting...

Out-of-Home Ad Spend Fell by 29% Last Year

Out-of-Home Ad Spend Fell by 29% Last Year

US out-of-home (OOH) advertising revenues decreased by 29% year-over-year (y-o-y) in 2020, totaling $6.1 billion, per figures released by the Out of Home Advertising Association of America (OAAA). This significant drop is in marked contrast from the respectable growth...

Trust in Tech Industry Falls; People Skeptical of News Sources

Trust in Tech Industry Falls; People Skeptical of News Sources

At a time when public trust in institutions and business is not only desired but could be considered vital, it looks as though the public’s trust has faltered. Although this year’s Edelman’s Trust Barometer shows the public still trusts business in general to do the...

Public Trust in Advertising Practitioners’ Integrity Worsens

Public Trust in Advertising Practitioners’ Integrity Worsens

Another year has gone by and advertising professionals’ standing among the least trusted professions in the US has not improved. The most recent annual Gallup report on honesty and ethics in professions puts advertising practitioners just slightly better than car...

OOH Ad Revenues See Big Fall Again in Q3

OOH Ad Revenues See Big Fall Again in Q3

The third quarter of 2020 was another disappointing quarter for out-of-home advertisers (OOH), with the Out of Home Advertising Association of America (OAAA) reporting that OOH advertising revenues dropped 36% over the same quarter last year, bringing in $1.3 billion...

8 in 10 Digital Minutes Are Spent on Our Mobile Devices

8 in 10 Digital Minutes Are Spent on Our Mobile Devices

Mobile app usage has seen a notable increase since COVID-19, and new data [download page] from Comscore confirms this trend, reporting global growth not only in mobile minutes, but apps’ continued dominance of those minutes. The report also outlines overall changes in...

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