Europe & Middle East Charts

Top 25 Marketing Charts of Q1 2018

Top 25 Marketing Charts of Q1 2018

From content and advertising trends to internet use, B2B marketing and budgets, our collection of Q1 2018's top marketing charts showcases some macro trends running through the industry while also paying heed to some of the more effective channels and tactics being...

About 6 in 10 US Households Pay For Streaming Video Services

About 6 in 10 US Households Pay For Streaming Video Services

There are now 250 million households worldwide who pay for streaming video services such as Netflix and Amazon Video, reports Strategy Analytics, and that figure is expected to grow to 300 million by the end of this year and to more than 450 million by 2022. Netflix...

Marketers Are Using AI Primarily for Data Analysis

Marketers Are Using AI Primarily for Data Analysis

The use of artificial intelligence (AI) to drive campaigns and experiences is one of the most exciting prospects for digital marketers and e-commerce professionals in the coming years, more so than virtual or augmented reality and the internet of things (IoT). The...

UX Design’s Still A Major Challenge for Marketers

UX Design’s Still A Major Challenge for Marketers

User experience (UX) design is the most challenging aspect of the customer experience to master, and marketing and e-commerce professionals from around the world have lost some confidence in their UX design ability. That's according to the latest Digital Trends report...

Americans Aren’t Convinced About A Future Cashless Society

Americans Aren’t Convinced About A Future Cashless Society

Just 1 in 5 American adults say they use cash every day, a rate lower than found in other countries including the UK (26%), China (34%) and Indonesia (80%), finds YouGov in a recent report. And while Americans also are less likely than adults in some other countries...

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